That's why common umbrella

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Reading time  minutes ADD AN OPINIONShareShare on Facebook        Share on Twitter Autor DepositphotosA group of smaller online publishers are joining forces to make it easier for their media to reach advertising revenue.After months of secret preparations, smaller and medium-sized online publishers are launching a joint media agency, Kuráž Media . It is supposed to form a counterweight to the big media houses, which today collect most of the money from online advertising.





The project is supported by the Association of Online Publishers AOV , which represents less than thirty Chinese American Phone Number List small and medium-sized publishers in the Czech Republic."Smaller and medium-sized publishers often have no chance to succeed in state or private tenders for online advertising. That's why we built a common umbrella organization that will bring together the advertising output," explains AOV chairman Libor Matoušek .








Kuráž Media will be able to offer the combined traffic of its members' servers on the market. The joint offer should be more attractive to the contracting authorities, which should increase the chances of getting their advertising money. In this way, the media representation wants to support independent media outside the structures of the largest capital groups."For example, we are talking with the.